Welcome to the Enroll in the Software and/or Services Path in APN segment

Now that you’ve created your APN account, it’s time to align your company with the right Partner Path. This step is critical—it determines how AWS supports you, what benefits you unlock, and how you progress as a partner.

In this module, we’ll help you decide which path—Software or Services—is right for your business, and walk you through how to enroll. If you’re an ISV building a product on AWS, this is where your AWS partnership truly begins to take shape.

Why This Topic Matters

AWS has evolved its Partner Network to offer tailored journeys for different partner types. By enrolling in the correct Partner Path, you ensure your business receives the right technical, sales, and marketing enablement resources. For software partners, this includes the Foundational Technical Review (FTR) and access to Marketplace. For service partners, it unlocks AWS service tiering and go-to-market support.

Choosing the right path now sets the foundation for all future growth, including competencies, co-sell opportunities, and deeper AWS alignment.

What You’ll Learn

By the end of this module, you’ll be able to:

  • Understand the difference between the Software and Services Partner Paths

  • Determine which path (or both) best fits your business model

  • Enroll your organization in the appropriate Partner Path via AWS Partner Central

  • Know what to expect post-enrollment and how this sets you up for success in the AWS ecosystem

What’s Included

To support your enrollment, this module includes:

Key Success Metrics

You’ve successfully completed this module when:

  • Your company is enrolled in either the Software and/or Services path

  • You understand the benefits and requirements of the chosen path

  • You’re prepared for next steps like completing the FTR or preparing for Services tier advancement

Exercise Files
APN Software Path Partner Handbook (pdf)
894.90 KB
PreviousNext